You Can Feel This Fit
Introducing the JACKET. Product two at VIJN.
Having a cool jacket has been a necessity since the dawn of time.
I think back to the coldest images in football history. Pre-match to be specific. Players would enter stadiums as thousands of people take up space in and out of the stadia, singing anthems aligned with their city’s values.
Youuuu’ll Neeeever Waaaaalk, Aloooone. Or a national anthem. Or the Champions League anthem. Keeping the players warm with various textures, anthem jackets quietly stamped the work that led up to this moment. A garment only worn by the starters, the ones about to perform in real time.
As we sought to expand our tactile obsession, anthem jackets offered a space to explore texture. First, we needed to make our own shape.
For nearly a year, we developed our handmade pattern with cut and sow artisans in Los Angeles. Over 11 iterations, the JACKET became a canvas for material play.
We manipulated nylon into butter soft handfeels. We set beads in chest patterns, wanting nuance in that execution opened up a rabbit hole we gladly dived into. Going back and forth on where to set the material overlay. Eventually landing on a shoulder trim, enabling us to hand set a tactile surprise to an ultra functional garment.
Nylons for the body, bemberg on the lining, and steel beads on certain versions. We went deep enough to expand our tactile language into something we can wear.
The two-tone Black/Brown version enabled us to make a water-resistant jacket that styles as a statement piece. Composed with a denier nylon sourced from Taiwan, we wanted tactical, gorp performance without the forever chemicals attached to traditional raincoats.
The single tone Green version offers a lighter body that’s steady glistening when the sun beams on us. A choice of nylon upholding our standard for skin contact, ensuring clean interaction between lining and body every time.
We made 50 total garments, 25 of each color with half of each getting steel beads.
About 12-13 of each version above will be available, exclusively at vijn.co.
Our intention is to use this drop to learn what our community needs in a jacket. Enabling us to iterate faster. See more at our updated site. Appreciate you gang.